$125,000 USD

Private listing #634636

Appears in Home and furniture , Established stores, California, Oberlo stores for sale, Dropshipping, Lifestyle, Home Business for sale, Private listings, United States

General description

[Confidential Listing] A high-volume electronics and home decor drop-shipping megastore with over $700,000 in Shopify-VERIFIED trailing 12 months revenue, and with almost half a million site visitors in past 12 months.

This is a fantastic opportunity for a serious entrepreneur who is ready to take over a store already built out with a selection of over 400 products and a PROVEN SYSTEM system that is designed to scale efficiently and effectively. The store is primed for massive Q3 & Q4 growth in 2018 (these months have the highest revenue and profits in the year )

No inventory storage is required, as all products are dropshipped directly from trusted manufacturers in China.

This is a web-based business that can be run from anywhere with Internet connection, making it an attractive opportunity for someone who wants freedom to work anywhere.

WHY THIS STORE WAS STARTED?

The store was started in early 2017 to provide high quality home decor products in niches that people are incredibly passionate about. Our store provides products that people love to buy for themselves, their friends, and family members. Fortunately, the store was able to grow rapidly in 2017 (its first year) reaching up to $200,000 in revenue in a single month.

INVENTORY MODEL

All items in the store dropshipped which effectively eliminates overhead, warehouse space, inventory investment, and risk. Essentially, the main expense of this operation is managing advertising and traffic to the store to generate sales. This model is proven to work and is able to scale up very quickly.

SOCIAL MEDIA ASSETS & AUDIENCES

Our store is proud to own over 50 Facebook Pages with a grand sum of over 55,000 hyper-targeted followers (included in the sale). The business also has an email list of over 12,000 customers, who are regularly sent new product offers, discounts, flash sales, and more.

While the social media pages and email list are impressive, the most impressive aspect of this business is the powerful Facebook pixel data this store has accumulated in such a short time.

The store has a multitude of niches - most niches in the store have their own United States lookalike audiences and hundreds of audience assets. Overall, the business has access to over a hundred million potential targeted-buyers. This alone is an incredible asset and can help produce revenue and profits immediately. In essence, I have already put in the "groundwork" and "investment" to build all of this pixel data. Now it is a matter of simply using these hyper-targeted audiences to advertise to, while growing this pixel data each day. It's a well-designed system that is highly scalable.

Every day, our pixel is getting stronger and stronger, which allows our target audience to be more refined as time elapses. This is a VERY strong asset of the business and is hugely responsible for its success. Pixel data is included in the sale, so that you have all necessary audiences ready to market to.

CLOSE SUPPLIER RELATIONSHIPS

We have successfully been able to establish close relationships with 2 main suppliers (based in China). We have negotiated discounted rates with 1 of these suppliers, which has increased our margins tremendously. We have been told by our suppliers that they are releasing a brand new type of product which will surely cater to our existing audiences and create a brand new revenue stream.

TIME INVOLVEMENT

Depending on how aggressively you advertise and market the products in this store, management of the store requires anywhere from 5-10 hours per week. The majority of the owner's time is spent launching new Facebook ad campaigns, and managing the ads each day. The remaining time is spent answering assistants' questions, sending payments to suppliers, and researching new products.

EXISTING EMPLOYEES

The business currently has 2 active virtual assistants (both are based in the Phillipines). They perform tasks including customer service, FB page posting, FB page moderation, email marketing, fulfillment, tracking number entry, and promotions management. These assistants work 20 hours per week and are paid twice monthly. They are very loyal to the business and will be willing to be employed by the new owner.

GROWTH PLAN

There are many ways in which this business can grow revenue. The most obvious ways would be to launch more products to the store and scale up Facebook advertising budget.

Other ways to grow the business is to continue launching more ads with Instagram placement. Instagram is something that was recently started and has been achieving great results. You can also explore Pinterest, Youtube, Google Adwords, and Bing advertising. Youtube allows you to retarget past visitors to your store, which is a tremendous opportunity to achieve high ROI for your ad spend. There are plenty of tools and apps that can help set up ads on these platforms.

You may also put time into SEO to improve the "Search Traffic" to the store. Other areas of growth include email marketing, affiliate marketing, Instagram shoutouts, and FB page shoutouts.

There are plenty of opportunities for growth. With the time I had, I chose to focus primarily on Facebook advertising, as I saw this as the quickest method to bring traffic and revenue to the store.

POST-PURCHASE SUPPORT/TRAINING

I will offer up to 60-days of post-purchase training, support, guidance, consultation. I have an extensive knowledge on Shopify, social media, Facebook Advertising, and business management. I have developed a robust advertising scaling system and process which is very difficult for someone else to replicate. I will train you on the exact processes and advertising procedures that you need to be successful. I will also offer my advice on how to continue growing the business.

WHAT IS INCLUDED IN SALE?

Included in the sale are the 50+ social media pages (primarily on Facebook), pixel data (this can be transferred to your Facebook Business Manager account), domain, Shopify account, supplier information and relationships, email list of over 12,000 subscribers, access to installed Shopify apps. This is a proven model and system that is extremely difficult to replicate. This is one of the few drop shipping sites to reach this type of revenue in such a short period of time, truly making this a "unicorn" in its space. Most drop shipping stores are lucky to reach $5,000 a month.

WHY I AM SELLING

I am a serial entrepreneur with another physical products company (in a completely unrelated niche and business model) that I am trying to grow. Unfortunately, this store took away a lot of my time and focus in 2017 that I was unable to put towards my primary business. I'd like to spend my time and focus on building and growing my main business and I'm considering starting a large beauty brand later this year when my time and attention frees up more. I enjoyed building this business from the ground up, and it has been incredibly exciting. I realize I need to focus on my "baby" and real passion.

SUMMARY OF MAIN POINTS

*Fast growing drop shipping store with > $700,000 in revenue (past 12 months) *Majority of revenue in trailing 6 months *ZERO inventory storage, warehouse, etc *Can be run from a laptop anywhere *Requires anywhere from 5-10 hours per week to manage *Potential to scale quickly * A brand new product line is ready to be launched immediately *Access to the company's own 50+ Facebook pages with over 55,000 targeted followers. *An extremely valuable, powerful Facebook pixel with thousands of data points *A proven, strategic advertising system that is difficult to replicate

With all that said, I'm looking for the right buyer who sees the vision for this company and is motivated enough to grow and scale this company as large as he or she desires.

Please message if you are serious about this opportunity. This opportunity is NOT for everyone, so I will spend the time to find the right fit.

This business is going to generate a lot of interest and will likely go quickly once I find the ideal buyer.

Thank you for reading and hope to speak with you soon!

Financials and traffic

The highest profit months were in a few of the trailing 6 months. For example, the months of October and November both had profits in the $20,000-35,000 range.

Average profit/month

$10,100 USD

Average overall profit margin

17%

Average number of sales/month

1,077

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Business Expenses

The main variable expense each month is Facebook advertising. Some months have higher spends than other months. The amount of advertising depends entirely on how much you would like to scale your budgets and how many new products you launch every week. We have a few subscriptions to email management accounts, and Shopify apps which we find very useful for this business.

Expense item

Cost

Shopify plan

$80.00/month

Subscriptions (ie. Mailchimp, apps)

$300.00/month

Employees (Including contractors and freelancers)

$800.00/month

Domain

$1.00/month

Sales and marketing

Marketing strategies

Facebook ads

Messenger ads

Instagram ads

Email campaigns

Online selling methods

Online Store

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Features

Products

543 products

Apps

B1983a5240f536f4369a3e5861489e9c

Oberlo

  • Easily import dropshipped products directly into your store
  • Have your orders shipped directly to your customers
  • Know that your inventory and prices are always up to date
F5d3c32a744a07515d8ffd5d0d266a8c

Abandonment Protector Plus

721aa292ef35d837a88200d85d27dbb6

RetargetApp

5edd9000b933a8fa88c152d1e498531f

Klaviyo Email Marketing for Shopify

474d0b01a3f282ae1c16f8150056907a

In Cart Upsell by Awesome Software

+ 5 more...

Q & A

Do you work with any employees, freelancers, or contractors?

There are currently 2 employees. They are located in the Phillipines and have sufficient skill to fulfill all of their duties. Their duties include customer service, fulfillment, email marketing, Facebook page management, Facebook page posting, tracking number entry, wholesale inquiry management, and communications with suppliers. Employees are hard-working, motivated, and loyal to the business. They would be willing to continue working with new owner.

Why should someone buy this store?

This store represents a highly successful dropshipping site with a proven advertising system and scaling strategy. The business also has close relationships with suppliers, allowing for reduced costs and competitive advantage. The store has an extensive list of product offerings with the potential to scale this exponentially.

How can the future owner improve the business?

The future owner can continue to refine and optimize Facebook ad campaigns to improve ROI, revenue, and profits. The owner would also benefit from running more ads to Instagram, as this has already proven to be a winning placement for our store's products. Additionally, the new owner can explore Pinterest, Google Adwords, Youtube (for retargeting), SEO, and Instagram influencers.

What work have you put into the store?

I have put hundreds of hours into the store to get it to this point where it can easily be maintained and managed with minimal time. A large portion of the work was building up a large selection of products and product niches. The majority of the time was spent testing, optimizing, and scaling the Facebook advertising campaigns. I was fortunate to build a very strong pixel over the months which will prove to be a highly valuable asset going forward. In the Facebook marketing world, the "pixel data" is the greatest asset a store could have. This is how most of the top Facebook marketers are able to achieve such stellar revenues and growth.

How many hours does it take to run this business per week?

7 hours

$125,000 USD

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