I decided to open this store because I was simply interested in learning about e-commerce and...I like maps! Initially, my plan was to operate the store using a dropshipping model and then transition into creating/showcasing unique maps from independent creators. I've had some interest in this idea and I will pass along their contact info if you'd like.
I am selling the site because I recently graduated college and I'm starting a new job soon so I don't have the the time to put into the store that it deserves.
I think the site has potential, especially if more unique maps are added and the Instagram account is used effectively.
How can the future owner improve the business?
The major areas of improvement that I see are:
• Effectively using Instagram to drive traffic
• Use Instagram influencers
• Creating a network of map creators
After the sale, I am willing to give advice as to how I grew the account from 0 followers to 1,000 in about 2.5 months.
What work have you put into the store?
The work I've put into includes the product collection of map or geography related items ranging from watches to jewelry and maps that you can hang on your wall. As far as marketing, I've created a map Instagram account that I successfully grew to over 1,000 followers to drive traffic to the site and about $25 worth of Google AdWords. I've had a unique logo created that I use on the website and on my social media page.