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$4,200 USD

Amarello Boutique

Appears in Fashion and apparel , United States, Alabama, Business and Franchises under $5,000, Inventory

General description

My wife and I started Amarello in November, 2017. We have been running the store since then, however, due to unexpected life events, we decided to sell the store. While operating the store, we worked on a customer-centric approach and we had success by doing so. Honestly, any person that is passionate about clothing and has the time to run the store will do fine.

A few facts about Amarello: * There is about $2,400 worth of inventory (we did not dropship) * Facebook, Instagram, and Pinterest accounts * G-suite email account * Mailchimp account with automated marketing campaigns * Surplus packaging material * Scale and label printer for shipping purposes

All included in the sale.

Financials and traffic

The reported profit margin is gross profit margin. A more accurate and actual profit margin would be close to -40% due to investments made in an accounting software and marketing that we will not be "enjoying" since we are closing the store - benefits you could enjoy if you were to purchase Amarello.

Average profit/month

$290 USD

Average overall profit margin


Average number of sales/month


Value of inventory

$2,400 USD

Total revenue for last 7 months

$3,489.00 USD

Total traffic for last 7 months

3,884 Sessions

Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.

Business Expenses

Expense item


Shopify plan


Subscriptions (ie. Mailchimp, apps)


Employees (Including contractors and freelancers)



Located in Lanett, AL, US

Willing to ship inventory

Willing to transfer relationships with suppliers

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media







Q & A

Do you work with any employees, freelancers, or contractors?

My photographer is located in Auburn, AL. He charged on average $15 per hour, including editing.

Why should someone buy this store?

If you ever wanted to own your own boutique but does not want all the hassle and difficulties of the first six months, here it is, Amarello is ready to roll. We have found our niche, and we have people that like the store/brand, all it needs is someone with time to make it fly.

How can the future owner improve the business?

If the future owner takes good care of the social media accounts and keeps refreshing inventory (or taking different pictures of the same product and posting with a different name - it works), I believe the future owner can do well with Amarello. The main reason why we decided to stop was due to time constraints.

What work have you put into the store?

Branding, logo, design, marketing, customer relations, social follow up, social reviews, backlinks, SEO efforts, brand and product selection.

How many hours does it take to run this business per week?

6 hours

$4,200 USD

Store images

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