Bearded Elephant Clothing Company is an apparel company that focuses on being different, being uniquely who you are and considered a rare breed. Our concentration is t shirts, hoodies, hats and joggers. Our logo is an elephant head because it symbolizes strength, power, intelligence and family. There are a lot of lost people in the world who need something to help them say I’m here, I’m strong and I’m powerful. There’s nothing wrong with being different, if that’s what you feel you are. Be yourself and live life. I believe our clothes give people that in which they didn’t have before.
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Bearded Elephant Clothing Company is a wonderful concept. It started as a dream. I was diagnosed with a chronic illness in 2007 and since then I’ve been battling it. I always wanted to have my own brand. Once I started BECC it took on a life of its own. The elephant symbolizes strength, family, intelligence and heart. All of which I am made off. I’ve been wearing my apparel for over a year now and have created a lane for myself without a team or any help.
How can the future owner improve the business?
With the right team, graphic designers, social media gurus, management staff, financial backing and marketing strategy Bearded Elephant will be what I’ve always dreamed it would be. Being ill and doing this all alone is taking its toll on me but I just can’t give up on something I truly believe in.
What work have you put into the store?
I’ve done my best to give the store an appeal I felt customers would be attracted to. I took my time to add good photos of my products, descriptions as well as the color schemes and text. I am happy with the work I’ve done.
I’m a native New Yorker now living in a suburb of Cleveland for the last fourteen and a half years. I’ve been employed in the auto industry for over twenty years. Diagnosed with chronic coronary heart disease eleven years ago. Bearded Elephant is everything to me. It’s just gotten to be a bit overwhelming but I believe it will be bigger than I ever dreamed of...in the right hands and team.