$4,920 USD



Featured in Fashion and apparel , Business and Franchises under $5,000, Established stores, Washington

General description

Butterflies Fly Free was conceived as a store to sell products with butterfly images and designs to people who love butterflies. Most of the products are jewelry--necklaces, bracelets, earrings, rings, etc. There are also a few decoration items and keychains. Earrings have been the most popular product. The business model is based on social media advertising, almost exclusively Facebook, and drop-shipping from Aliexpress sellers. There are 119 customers who have bought more than once.

Total revenue in 2017 was $30,352 because Shopify doesn't count $7000 in payments processed through Stripe, mostly in November.

Financials and traffic

Total revenue for last 10 months

$23,386.00 USD

Total traffic for last 10 months

38,148 Sessions

Revenue includes sales until the end of last month and is calculated from Exchange’s eligible payment providers. Total traffic comes from all data available to Shopify.

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media



Newsletter list

1,077 subscribers

Social media followers

6,900 people



62 products



Product Reviews


MailChimp for Shopify




Sales Pop by Beeketing

+ 8 more...

Q & A

Why should someone buy this store?

The gross profit margin is about 70% and it is easy to target butterfly lovers, even with just the one Facebook channel. The store has been in the black from almost the very beginning in April. There is great potential for marketing on Instagram and Pinterest. It is easy to add great products with excellent photos provided by the Aliexpress sellers.

How can the future owner improve the business?

Adding apps to upsell, downsell and cross-sell would increase the average order value. Email marketing to the leads I gathered from a Facebook leads campaign would improve the business. Adding other butterfly-related product lines would also help.

What work have you put into the store?

I found high-rated products from reputable sellers and optimized the product pages with great photos and descriptions and apps to encourage cross-sells and reviews. I gained long-term customers with excellent customer service.

$4,920 USD

Store images

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