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$125,000 USD

Gear Up Scholastic LLC

www.gearupsporting.com

Appears in Sports and recreation , Established stores, United States, Minnesota, Printful stores for sale, Lifestyle, Home Business for sale, Print on demand

General description

This listing is for a business that includes 3 Shopify stores, plus an additional landing website for the company. Please contact me if you would like direct links to each of the websites to get a feel for our designs and product offerings. Each site is targeted toward schools/educational customers, so buyers with existing customer/client lists in the educational sector could really have quick success adding these sites to their portfolio. Schools and school districts will start buying a lot of equipment in June, July, and August, so the sales potential is immediate for new ownership.

Each of the stores features over 1,000 products in their respective categories and educational customers have needs on all three sites, so the potential for overlap is large. I do a number of sales directly through our site and on Amazon, but our biggest orders are processed outside of Shopify via purchase orders with schools. While it can take a little longer to get paid that way, these orders are what make the business so lucrative. School purchase orders are typically between $400-$2,000, but we have had sales that exceed $10,000 as well.

This business was started as a hobby a little over a year ago. At that time, I intended it to be a part-time venture that generated some side income. I had noticed an opportunity in the educational market, particularly in the physical education/athletic equipment category, and decided to test the concept. After only a few months, business began to steadily increase and has been on the rise ever since with very little actual marketing outside of Google Adwords. Given the success of the sports/athletic site, I decided to launch two other sites aimed at the educational customer as well -- safety equipment and science lab supplies. While these sites are much newer and have less sales data, I believe that they each have as much potential for huge growth as the sport/athletic website. As mentioned previously, they are included in any sale of the business.

From the beginning, I have worked with a wonderful drop shipper that has products in each of the three categories in which we specialize. This makes order fulfillment convenient and reliable. However, it is my opinion that a firm with more resources could enhance profits (by a large amount) by working directly with manufacturers for some products, in addition to taking on some inventory.

I am interested in selling the business because I do not have the resources or capital to grow this business as quickly as it can under new leadership that has a sales team, marketing plan, and more industry knowledge. Additionally, I have some new opportunities on the horizon which means I will have less time in the future to nurture this business.

A great deal of time has been put into making these websites user friendly, and I believe that their appearance and user experience is unmatched in their respective industries. My supplier has proven to be a great partner with quality products, and this relationship will transfer to new ownership. I am also very happy to offer any insights and/or suggestions for a buyer with respect to where profit margins could be enhanced, costs saved, new suppliers to work with, etc. I think that this could be a win/win situation for both me and a potential buyer.

Financials and traffic

*Profit margins could be enhanced greatly by working directly with manufacturers and other suppliers, and taking on some inventory.

**The sales data presented is lower than our actual revenue due to many of our larger orders being processed outside of the Shopify platform. We have detailed sales numbers that can be offered upon request.

Average profit/month

$2,000 USD

Average overall profit margin

25%

Average number of sales/month

40

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Business Expenses

Expense item

Cost

Shopify plan

$87.00/month

Subscriptions (ie. Mailchimp, apps)

$30.00/month

Advertising (ie. Adwords, Facebook ads, etc.)

$500.00/month

Domain

$3.00/month

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Q & A

Why should someone buy this store?

This is a business that features three stores under one brand, all tailored toward school and business buyers with annual budgets allocated specifically for the products offered. With little to no marketing, business has been steadily growing from the start, and I believe that the websites are among the top in the industry in terms of appearance and user experience. Potential buyers with established client lists in the educational sector could really make money quickly with these sites.

How can the future owner improve the business?

Buyers with more resources and personnel could improve the business by enhancing marketing and sales efforts. As a one man operation, I do not have the time, resources, or capital to maximize the potential of these sites. Moreover, profits could likely be increased by working directly with manufacturers of certain products, different suppliers, or taking on some inventory to cut costs.

What work have you put into the store?

Extensive work has been done to enhance the visual appeal and user experience on these sites. That is my area of expertise, and where these sites stand out. The next step is marketing and sales of the products.

How many hours does it take to run this business per week?

20 hours

$125,000 USD

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