Canadian Made Company
We created Canadian Made Company to be a 100% made in Canada brand that allows our customers to show pride for their country in a modern way. We built this brand with 3 values in mind:
-- Socially responsible, sweatshop free We partner with family-owned companies that believe in the ethics of fair labour and the quality of Canadian craftsmanship.
-- 100% made in Canada All our products are designed, printed, and made in Canada (yes, really) and support other local entrepreneurs.
-- Fair, affordable pricing Up to 40% less than similar brands means our customers can choose Canada with every purchase, without breaking the bank.
This business really has it all. The brand is fully fleshed out, with full branding, messaging, and positioning of our brand and ethos already completed for you. We have a massive social following, and have customers that LOVE us. They love what we stand for, they love the quality of the products, and they love the experience they have when interacting with us. We've made very strong revenue with little traffic and advertising spend, and that's because our market has responded extremely well to our brand, and they tell their friends about us through word of mouth.
Margins are also high at 50%. We have them listed at 45% because of the very little ($700) we've spent on ads, and that's only in the last couple months we've started doing that. We also sold at some tradeshows, but the bulk of the business has been online.
I'm selling this business as I just don't have time to scale it the way it should be, with the potential that it has. I work at a PR firm as a project manager, and my full-time job is becoming more demanding and I just can't continue a side hustle like this. It needs someone that can give it attention, has more marketing and advertising knowledge then me, and really blow it up to a huge brand.
What's also really great about this business is we have AMAZING search engine optimization. If you search "Canadian clothing" or "Made in Canada apparel" or anything like that, we are the top result, or if not, on the first page of Google. We get many inquiries per week on our wholesale and private label page. And have made over $15k sales in wholesale orders already, which is great recurring revenue when your large accounts need to replenish their stock.
What's most important to note here is while I've been working on the brand and product ideas for this store since May 2017, I only launched it in October 2017 - which means all this traffic, sales, and social media activity all only happened in UNDER 7 MONTHS!
Financials and traffic
|Subscriptions (ie. Mailchimp, apps)||
|Advertising (ie. Adwords, Facebook ads, etc.)||