This store is beautiful and has great products already in place. People love (read: are obsessed) with their pets and will buy pretty much anything to make them happy and celebrate them. Dachshunds, in particular, are a breed with extremely loyal owners and a huge following on social media.
How can the future owner improve the business?
This business needs some marketing love. It needs someone who will create consistent content for Instagram and Facebook and follow-through on partnership opportunities that have already come through Instagram.
What work have you put into the store?
The store has a cleaner logo and appearance. The copy has also been cleaned up to be more readable and SEO friendly. Finally, we have added alt tags to every image on the site and made other tweaks to improve SEO.
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