Desire Fire is an indoor/outdoor fireplace store. We currently sell through 8 respected brands (9th one not "installed" as yet). There is much potential to add further brands - some required a one year minimum time period of operation before signing up e.g. Real Flame.
We have been in operation since October 2016. We have only ever run experimental PPC ads for 3 months over this Xmas period. A lot of time and effort has been put into building the store, however, due to other business commitments, we just haven't had the time to fully pour into the store in order to optimize it to it's full potential, or even close to it! It would be a shame to see such a well built store go to waste.
Financials and traffic
Vast majority of profit was made through PPC over only 3 months.
Average overall profit margin
Average number of sales/month
Total revenue for last 12 months
Total traffic for last 12 months
Revenue includes sales until the end of last month and is calculated from Exchange’s eligible payment providers. Total traffic comes from all data available to Shopify.
I think that this store has incredible potential for someone who is willing and able to put in the time and effort to optimize it. The listings are incredibly detailed and every effort has been made to create a professional looking and feeling store. The profit margins and prices of the fireplaces are very high and so, I feel that with good optimization, the earning potential could be quite high.
How can the future owner improve the business?
Through SEO and social media efforts
What work have you put into the store?
Very detailed listings for around 350 products.
About the seller
Created this store over 1 year ago
I am a entrepreneur with fingers in various pies. This is the third shopify store I have built.