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$3,000 USD

Divine Mama Bars

Appears in Starter stores , United States, Virginia

General description

Divine Mama is a company committed to improving quality of life for nursing mothers. Our products are designed to help women adjust to the physical and emotional challenges of caring for an infant. We offer lactogenic food bars, which are convenient, nutritious snacks created from ingredients that help to build and maintain a healthy milk supply.
The first few months of motherhood can be a difficult and stressful time. Although breast feeding is one of the most natural acts in the world, it often doesn’t go according to plan, especially in the context of contemporary culture, where much mainstream food is processed and nutritionally empty, and our existing social structures don’t always provide the practical and emotional support that a new mother needs. Proper nutrition is an essential puzzle piece for staying physically and psychically balanced, especially during this period of vulnerability marked by unfamiliar routines, lack of sleep, and dramatic hormonal changes. While a food bar won’t meet all of a nursing woman’s nutritional needs, it can often tide her over until she’s able to eat a real meal, providing nutrients and micronutrients targeted towards her specific physical circumstances. Nutritional support for nursing mothers is a matter of both quality and quantity. Not only is it difficult to eat right because virtually every moment of the day can be taken up with the work of caring for an infant, but a nursing woman also needs significantly more calories than she would if she weren’t breastfeeding. A new mother needs the specific nutrients that are provided by lactogenic foods, and she also needs extra calories because the process of breastfeeding burns 500 calories each day. The convenience of Divine Mama bars makes them an ideal solution to these added caloric demands, and their lactogenic ingredients facilitate the process of not only eating enough food, but also eating the right foods. In addition, having access to a product that is primarily designed for nursing women sends the powerful message that her needs matter as well, even though most of her time and energy is devoted to caring for her baby. Eating well helps a new mother to stay physically and emotionally healthy by preempting the added stress caused by inadequate nutrition and blood sugar imbalances, by providing her with a vital tool for starting to take care of herself. Divine Mama’s long term mission is to provide more than a food bar, by becoming part of a network aimed at supporting and educating nursing women. We are excited about the possibilities for helping new mothers to adjust and thrive, while also building a successful and profitable business.

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

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Q & A

Why should someone buy this store?

There is a huge niche for this product. This store has been on hold for the last two years due to it being run by a single owner who recently became sick and could no longer maintain inventory, marketing, and client outreach.

The bars are baked at a USDA approved facility in Chicago. Because the company that bakes the bars has a new labeling machine, minimum order is for 10,000 bars. There is a 40% mark up on the products but new owner must have capital to purchase the bars in bulk.

How can the future owner improve the business?

Product has potential for big-box retailing, needs investment of time and capital for ongoing marketing and distribution.

What work have you put into the store?

Business plan, logo, trademark, contacts for product, label and packaging design, UPC codes, and domain included in asking price.

$3,000 USD

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