e-z-outdoor is a camping, fishing, solar power product and cycling goods website designed for those looking for outdoor items at a great price. We built the site in May last year but unfortunately life circumstances forced me to take a back seat and the website was only active for three months before I stopped advertising and promotion. I have 250 products including variations on the site and was building up the advertising with good interest in the solar range and camping goods. I have 20 sales on the books before I stopped and is ready to go for someone looking for a ready made website to promote and start selling. There is also excellent training and support from ZeroUp for which I paid $2400 on top of building the website which will go with it. I am asking $990.00 and it has apps built in for order tracking, upsells and email campaigns as well as auto responders. I have stopped my Mailchimp account so all you have to do is arrange your own email for the site which is [REDACTED]. I can be contacted on [REDACTED] for more information and my name is Mark Daniels.
Financials and traffic
I was only live for a bit over 3 months and was still learning re setting up ads so didn't really get much traction until the 3rd month and then had to stop for personal reasons. It is a great site for someone looking for an easy start. Just advertise and kick off.
Average overall profit margin
Average number of sales/month
Total revenue for last 11 months
Total traffic for last 11 months
Revenue includes sales until the end of last month and is calculated from Exchange’s eligible payment providers. Total traffic comes from all data available to Shopify.
The advertising costs are up to the individual. I was only doing facebook ads at $5/day for each campaign which is small change but a bigger budget would really see this site generate good sales.
The hard work has been done to build and setup this store as well as the extra apps for order tracking, email campaigns, order processing and full ecommerce training and support with videos, weekly live bootcamps and support group through ZeroUp which was an extra $2400 when I signed up.
How can the future owner improve the business?
This store will fly with the right person who is keen to develop and promote in this category. There are over 130,000,000 people interested in camping and outdoors in the U.S. alone so the world wide market is HUGE. It just needs someone to take my baby and run with it. There is no physical inventory so costs are only monthly subscriptions and advertising as it is ALL designed for drop shipping!
What work have you put into the store?
All products have been uploaded and are linked back to the suppliers for seamless drop shipping with great discounted and mostly free shipping. All products have shipping tracking and delivery reporting so you know when the customer has had it delivered. Autoresponders are set up with different messages for abandoned carts and other follow ups as well as upsell pages and customisable discount vouchers. The Shopify system allows tremendous customisation so the option to change and update is entirely in your hands. The Facebook page is linked to my personal page so I would have to see if this is transferable or whether you will need to setup your own FB page.
About the seller
Created this store 12 months ago
I was keen to set up my own store with the view to selling our other business of 26 years and running with this full time with scaling up to generate over $100K month in sales over the next 12 months as online ordering and purchasing is the way of the future. Unfortunately we suffered a sudden change of circumstance and had to take a different direction, hence the short active life.