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$50,000 USD

Horses-Store.com

horses-store.com

Appears in Sports and recreation , Established stores, Retail Stores, Australia, Queensland, Oberlo stores for sale, Business and Franchises under $50,000, Dropshipping, Lifestyle, Home Business for sale, Inventory

General description

Horses-Store started in 2012 and has grown into a well known business in South East Queensland.

Due to health and personal reasons this business is now for sale as I am no longer able to get the most out of the business opportunities. In the 6 years Horses-Store has only been a part time effort as I own and manage a few other companies and businesses. This business would do really well in any state in Australia, but especially in NSW, VIC or Tasmania. (anywhere with a large population of horse lovers)

Horses-Store sells Equestrian Fashion and riding apparel. Reselling European brands Harrys Horse, HKM, Mike & Charlie kids clothing and Q-LINN Sports underwear. Our Australian brands are Judges Choice PerformaRide, Dr. Show. IM Equestrian is our private brand of equestrian accessories.

[REDACTED] uses a combination of online and offline sales channels. Online sales via Shopify Website, eBay, Facebook and [REDACTED] We use both inventory and dropshipping for product delivery. Both AfterPay and ZipPay works on the store.

[REDACTED] Livechat is integrated. YotPo for product reviews.

Included in the sale is the domain name, the Shopify store, the Gmail email account and the trademarks. It also includes our social media outlets: Facebook, YouTube, Pinterest, Instagram, Twitter.

Shopfittings and racking , including the 4.5mx3m Gazebo with walls can be purchased as well.

Financials and traffic

These are the numbers taken from the shopify app for the past 12 months. AUD revenue = $92k exchange rate = 0.75 approx I took a wage from a different company.

Average profit/month

$300 USD

Average overall profit margin

5%

Average number of sales/month

75

Value of inventory

$35,000 USD

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Business Expenses

When you go to large competitions there is a fee for setting up a store in the trade village, ranging from $400 - $800 per event.

Expense item

Cost

Shopify plan

$79.00/month

Subscriptions (ie. Mailchimp, apps)

$45.00/month

Advertising (ie. Adwords, Facebook ads, etc.)

$500.00/month

Domain

$1.00/month

Brick and mortar

Home based as it's mainly mobile pop up store at events and equestrian competitions

Retail location

22B/302 South Pine Road

Brendale, Queensland

4500

AU

Uses Shopify POS

Inventory

Inventory based in Australia - can be shipped at buyers expense

Located in Brendale

Willing to ship inventory

Willing to transfer relationships with suppliers

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media

Facebook

horsesstore

Instagram

horsesstore

Pinterest

horsesstore

Twitter

horsesstore

Newsletter list

1,415 subscribers

Social media followers

6,700 people

Q & A

Why should someone buy this store?

This store has been around since 2012 and has established a name in the Australian equestrian community. It is a true turnkey / walk in start trading opportunity with great potential for growth.

How can the future owner improve the business?

Due to health reasons I haven't been able to put a lot of effort and focus in this store for the past 12 months. The new owner can improve the business by taking it to more pop up events and to spend more time on SEO and Social Media. Facebook advertising for Horses-Store has been turned off for a while so re-activating that again is a quick win.

What work have you put into the store?

Setting up the domain and the store. Linking it to eBay and Facebook for additional sales channels. Horses-Store also has a SellerCentral/Amazon US account to sell the IM Equestrian stock ties via FBA. Oberlo dropshipping is connected for additional sales without holding stock.

How many hours does it take to run this business per week?

10 hours

$50,000 USD

Store images

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