LoveDrop - The Date Night Subscription Box
LoveDrop is the date night subscription box for couples, featuring sex toys, romantic gifts and intimate activity ideas for you and your partner to explore together.
Founded by UK based husband and wife duo, LoveDrop has been incredibly well received by bloggers and customers in the UK. Our aim is to give couples everything they need to have exciting, sexy date nights and introduce them to new adult products and ideas.
Our subscription model is currently bi-monthly, where we source a handful of products to include in the box and produce our own pamphlet & date night activity cards. We then collect payments on the 5th of the alternate month and dispatch before the 10th for subscribed customers. Then over the course of that 2 month period, we will ship to new subscribers until we run out of stock.
For marketing - we have kept it very organic due to cost, but utilising some fantastic UK bloggers and social influencers has worked well. We've sent a number of complimentary boxes in return for reviews, which can really drive engagement and traffic to the site if you get the right audience.
We currently have: - 30+ active subscribers - 2,455 Instagram followers - 286 Twitter followers - 37 Facebook likes - 560+ email marketing subscribers (25.6% opens, 2.8% clicks) - Active blog with 8 articles on sex & relationships
This really has been a side project for us, however we realised as we gained traction that we would need to invest a lot more time and/or money into the business to see it grow to it's full potential. Unfortunately as a young couple looking to start a family, this really isn't the ideal timing for us, and so we we've decided it would be better to sell the business on to someone who could give it the attention it deserves!
Financials and traffic
Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.
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