Selling price

$80,000 USD

Store owner


Ruth L.

Store created over 1 year ago

Featured in: Fashion and apparel, Perfect for Black Friday

Love It Love It Love It



Love It Love It Love It began trading online in April 2010 and moved to the Shopify platform in June 2016. It is an established, successful store with a loyal customer base primarily in the UK and Europe but also in Australia and New Zealand, the US and Canada and the Far East.

Originally, the store sold colourful, ethical clothes for children aged 0-5, but the range expanded in response to customer demand to include clothes for children up to age 10, some adult clothing and homewares. The current range has around a 60% profit margin. The name Love It Love It Love It means you are not restricted to any particular product type and can diversify as you see fit.

--Operational details--

The store can be effectively run at its current level on just a couple of hours work a day. It can be run by a single person, with employees or a fulfilment service. I have managed the store all of these ways in the past, and each work well. Depending on the suppliers, you could also run it on a dropshipping basis.

Customers browse the store primarily on mobile devices, and the theme installed is fully mobile responsive.

We do not do any advertising; all traffic is generated organically via SEO, repeat customers coming directly to the site, social media, email and word of mouth.

Please check out the Press page (from the 'Company' footer menu) to see the great range of TV, media and blog exposure the website has received, all of which generates consistent, good quality traffic.

--Opportunities for growth--

Given that I only spend a couple of hours a day working on the business, there is huge room for growth for someone who wanted to devote more time to it. If not, it generates a decent income on very little work. Quick wins for growth could be generated by advertising, multi channel selling e.g. Amazon and eBay and increasing the product range.

--Reason for sale--

The store is for sale because I have recently been diagnosed with a brain tumour and will no longer be able to manage the business whilst undergoing treatment. This is why the store appears closed and must be entered with a password. A closing down sale was held so there is only a very small amount of stock available included in the price, but I am very happy to put you in touch with existing and potential suppliers. Please note that my condition and treatment may mean there is a slight delay in responding to your emails but I will get back to you as soon as possible.

Feel free to make me an offer.

--What's included in the price--

  • URLs loveitloveitloveit.com, .co.uk, .biz, .info and .net
  • website with a premium theme (Grid by Pixel Union) and further modifications to improve customer experience
  • Facebook account with 5,500+ followers
  • Instagram account with 1,200+ followers
  • Pinterest account with 1,800+ followers
  • Mailing list with average 33% open rate and 13% click through rate versus industry average open rate of 12.5%
  • All branding and logos
  • Advice as required for an agreed period


Total revenue for last 12 months

$94,152.00 USD


Total traffic for last 12 months

73,375 Sessions

Revenue and traffic data is calculated using the data available to Shopify

Store images

Baked in Shopify features

Beautiful, responsive theme

Your store comes with a pre-installed, professional theme. Make edits to colors, layout and more.

Sell on channels

Shopify connects with all major social media channels so you can sell to more customers.

Secure hosting

Pages, credit cards, and transactions are protected by the same level of security used by banks.

Access to hundreds of apps

Apps and plugins to grow your business and improve your store marketing, sales, and social media strategy.

Easily accept payments

From Bitcoin to PayPal, accept any form of payment with a seamless checkout experience.

Run your store on the go

Run your entire business from your phone. Access analytics, reports, fulfill orders and more.

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