Lulu's Closet was started in April 2016 with the idea of offering affordable, comfortable clothing to customers. My motto has been that I will never charge my customers more than I am willing to pay for an item.
Financials and traffic
My profits were higher in 2017. I've been starting to scale back so the profits for January to March 2018 are much lower than compared to my previous year. You will definitely see from the sales data for the past year when I focused more on the online store versus my physical location. The physical location sales are not included in the Shopify numbers.
Average overall profit margin
Average number of sales/month
Value of inventory
Total revenue for last 12 months
Total traffic for last 12 months
Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.
The Shopify plan is basically the only expense. I haven't found it necessary to pay for any extra subscriptions to operate the store.
(ie. Mailchimp, apps)
(ie. Adwords, Facebook ads, etc.)
Retail space rental
Brick and mortar
The retail space is not included. I rent a booth space from a local business, so most of my focus is selling locally and I do not use Shopify for that.
115 N Main St
Sand Springs, OK
Uses Shopify POS
Inventory would not be included in the purchase unless there is something you just really would like.
I've invested a lot of time in the layout of the store. It is basically ready to go for your products and own touch. The valuation states the value of my store is $4200 and I could honestly say that I have probably invested that much time or more into the building/maintaining the online store.
How can the future owner improve the business?
A future owner could improve by advertising the website more. Most of my focus has been on group sales in Facebook as well as local vendor events. I mainly used my website for invoicing and inventory purposes.
What work have you put into the store?
Creating the layout, color schemes, logo designs. I added a code to capture the birthday of customers when they sign up for an account if I wanted to send birthday discounts. If you wanted my logos/domain/social media accounts, that could be discussed but right now the listing is just the store and I will help upload your new products/logos for you.
How many hours does it take to run this business per week?