$25,000 USD



Appears in Gifts and collectibles , Business and Franchises under $50,000, Inventory, Australia, Victoria

General description

MamaMats started just over 4 years ago as a handmade business that quickly expanded with the high demand in the marketplace for beautifully designed, quality baby products. MamaMats currently specialises in making baby change mats, play mats and swaddles using high quality cotton and waterproof materials. All products are made in Melbourne Australia and have sold to over 26 countries across the globe.

The sale of Mama Mats includes the full ownership and transfer of [REDACTED] and [REDACTED] along with the Etsy shop domain and name MamaMats [REDACTED]

Also included in the sale is full ownership of the MamaMats Facebook Page (1,759 followers) and the @mama_mats Instagram Page (3,585 followers)

Currently all stock is made by a local contractor and stored, packaged and shipped locally.

Huge potential for growth with the repeat customer rate at 10.26%. Total online store visits over the last 12 months is 13,793 (up 30% from the previous 12 months). Total sales over the last 12 months are up 37% from the previous 12 months. Average order value is also up 15% from the previous 12 months.

Features and Mentions:

Babyology: [REDACTED]

Mama Knows East: [REDACTED]

Instagram Mentions: @misskyreeloves (149K Followers) @thestyledfiles @frankieandco_designs @mammaknowseast

I am currently selling the business for time reasons as it has expanded to a point where I can no longer manage the day to day running of the business.

Financials and traffic

Average profit/month

$1,462 USD

Average overall profit margin


Average number of sales/month


Value of inventory

$5,344 USD

Total revenue for last 12 months

$12,972.00 USD

Total traffic for last 12 months

13,750 Sessions

Revenue and traffic data from this graph is verified by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn more

Business Expenses

Expense item


Employees (Including contractors and freelancers)



Located in Melbourne Australia

Willing to ship inventory

Willing to transfer relationships with suppliers

Sales and marketing

Marketing strategies

Word of mouth

Online selling methods

Online Store

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media



Social media followers

5,344 people



Grid – $180 value


39 products

Q & A

Do you work with any employees, freelancers, or contractors?

All products are currently made by an individual sewing contractor. The contractor can continue to make the products or the buyer can choose to make the products themselves or hire a new contractor. The contractor is currently located in Melbourne Australia.

How many hours does it take to run this business per week?

2 hours

$25,000 USD

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