$54,000 USD

Perth Pool Professionals


Featured in Services , Business and Franchises under $100,000, Established stores, Washington

General description

Perth Pool Professionals is an online only swimming pool supply store selling pool filtration, automatic cleaners, heaters, and pool blankets. We have a “ Supply Only “ option and a “ Install “ option available with our equipment at the moment.

We currently sell everything below retail price so we have fast become one of Perths most popular places to seek discounted pool equipment after customers recieve big quotes from their local pool shop. Customer generally come to our store knowing what they need, and are attracted by our discounted prices and delivery options.

In our first year we did around $65,000 in sales, we are on track to double that, doing around $65,000 in the first 5 months of this financial year.

We have Australias number 1 SEO company ranking us on page 1 for certain keywords, with others ranking higher and higher every day. This 12 month contract will be paid out and continue for another 8 months once the business is purchased, so no charge to you.

Their is a lot of potential to expand the product range to outdoor furniture / pool side equipment also, and market Australia wide as we already get a lot of interest from Eastern States without advertising.

This business has been very profitable due to low overheads, and will only continue to grow. Being online only, there is no need to hold any stock as you buy as orders are placed.

Reason for selling is I have a full time job too which I dont plan on leaving anymore, and a young family. Now its getting very busy, I am struggling to keep up. Price is below Shopify recommended selling price for quick sale

Financials and traffic

Total revenue for last 12 months

$69,200.00 USD

Total traffic for last 12 months

15,944 Sessions

Revenue includes sales until the end of last month and is calculated from Exchange’s eligible payment providers. Total traffic comes from all data available to Shopify.

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media

Newsletter list

55 subscribers

Social media followers

964 people



Sunrise – $160 value


138 products



MailChimp for Shopify


Google Shopping


SEO Image Optimizer by Booster Apps


Facebook Chat by Beeketing

+ 17 more...

Q & A

Why should someone buy this store?

This store has made a very good profit in its first year and is on track to easily double that, achieving first years sales in the first 6 months of this financial year.

The good word has been spread and we have repeat customers. Very little knowledge of pools is needed as most customers know what they need, suppliers are also more than willing to help decide what is best.

This business has very low overheads and can be run from the comfort of your home. With very little competition and rapid popularity growing everyday, Perth Pool Professionals will make you money from day one.

How can the future owner improve the business?

We currently only sell in Perth, Western Australia. Online shopping is becoming the way of the future, and we are contacting by customers from the East on a daily basis without any advertising. The future owner could easily expand to Australia wide and succeed immensely.

The business could also be improved by selling outdoor / poolside furniture, pool toys, BBQs, and anything you may find in a backyard with a pool.

Upselling during checkout is another way to increase sales by 20-30%, there is plenty of extra parts that can be sold but we have not had time to add these and implement automatic upselling.

Emailing marketing can bring in a lot of extra business if time and effort is put in to attracting more email customers.

What work have you put into the store?

We have WME, Australias number 1 SEO company working on ranking us on page 1 with google. We have around 10 keywords that make us appear on the front page. This is a 12 month contract which will continue and be paid for on purchase.

We have used Shopify Developers to add features in both appearance and performance to make our website stunning and easy to use. We have a lot of customers that comment on how great our website is.

$54,000 USD

Store images

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