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$1,600 USD

Pretty Pillow Party

prettypillowparty.com

Appears in Home and furniture , United States, Utah, Oberlo stores for sale, Business and Franchises under $5,000, Dropshipping, Lifestyle, Home Business for sale

General description

I started this store nearly a year ago to help with adoption expenses. Unfortunately, I have little marketing experience and our baby came 4 weeks early! I no longer have the time, energy, or funds to dedicate toward learning the marketing needed to help this store thrive. Since the store has been set up, I have only been able to put about 2-3 hours per week toward the business, and it needs a bit more time than that, plus someone who already knows marketing. I will consider all offers!

This store is all about decorative throw pillows! Throw pillows are very popular in the home decor field as they can easily be changed out for every season and holiday. That is a bonus for shop owners looking for repeat customers. The pillows currently in the shop are some of the higher-end pillows. The wholesaler has hundreds of others to choose from as well.

This is a dropshipping store, and the wholesaler is located in the United States (most of the pillow covers are made in India). Shipping takes between 7-10 days within the States. So far, I have only offered shipping in the U.S.A. and shipping is free. All that is needed to ship internationally is a third-party international freight account.

Currently, the wholesaler does not integrate with Shopify or other eCommerce platforms, so orders must be put in manually. However, I am not very tech-savvy, so maybe there is a way to automate the process.

Financials and traffic

My first several orders were to Instagram Brand Reps at a large discount. If sold at full price, items should make at least a 50% margin even after free shipping.

Average profit/month

$50 USD

Average overall profit margin

50%

Average number of sales/month

1

Total revenue for last 9 months

$550.00 USD

Total traffic for last 9 months

1,019 Sessions

Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.

Business Expenses

I currently only do free marketing (Instagram), so marketing would increase expected expenses. I also don't have enough newsletter signups for a paid email marketing subscription, so over time, those costs would increase as well.

Expense item

Cost

Shopify plan

$30.00/month

Subscriptions (ie. Mailchimp, apps)

$1.00/month

Advertising (ie. Adwords, Facebook ads, etc.)

$1.00/month

Domain

$1.00/month

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media

Newsletter list

16 subscribers

Social media followers

500 people

Q & A

Why should someone buy this store?

All of the tedious base work is already done. Everything in the store is already set up, including an email collection campaign through Privy, automated emails, about 30 products are listed with product descriptions, photos, and alt text for the photos. Everything is ready to go. All that is needed is marketing.

How can the future owner improve the business?

Marketing will be the biggest improvement. I have done some marketing through Instagram, but have not really researched Facebook advertisements, Instagram ads, Google AdWords, and any other marketing avenues. New owner could also offer international shipping, add more products, add store reviews, start a blog, and improve product photos to increase sales.

What work have you put into the store?

I have already set up the entire store. Products are added and organized; I have written product descriptions, product tags, alt text on photos; pricing on all products are set up, plus a few on sale items; Privy campaign for email signups, a few edited automated emails (sent after ordering, shipped items, and abandoned carts); solid Instagram following is in place, plus brand reps; shipping details, privacy policy, return policy, and terms and conditions are all set up; and a few discount codes have been set up as well.

How many hours does it take to run this business per week?

3 hours

$1,600 USD

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