$84,500 USD

The Funky Feather Shop


Featured in Fashion and apparel , Established stores, Business and Franchises under $100,000, Inventory, Retail Stores

General description

The Funky Feather was established in 2014 from our love for e-commerce and fashion. It is a South African based company serving the South African market. The company is very well established with a strong social media presence and a fully functional website. The company is registered and financial statements will be available.

57 000 followers on facebook. Mailing list of 2500. Facebook and Google Advertising. Cart recovery and retargeting campaigns. High conversion rate of 2.8% according to industry standards.

Reason we are selling: We opened a second online store in June 2017 and do not have the time to manage both stores. There was a dip from June to August because we started our new venture and did not give The Funky Feather the love and attention it deserved

The ideal business as you have customers all over South Africa, you can work from home and the running costs are extremely low.

Financials and traffic

There is cash sales that is not included on shopify stats that amounts to $5000

Average profit/month

$4,300 USD

Average overall profit margin


Average number of sales/month


Value of inventory

$12,800 USD

Total revenue for last 12 months

$130,692.00 USD

Total traffic for last 12 months

98,134 Sessions

Revenue includes sales until the end of last month and is calculated from Exchange’s eligible payment providers. Total traffic comes from all data available to Shopify.

Business Expenses

Advertising cost is for Facebook and Google adwords

Expense item


Shopify plan


Subscriptions (ie. Mailchimp, apps)


Advertising (ie. Adwords, Facebook ads, etc.)


Inventory warehouse


Retail space rental


Employees (Including contractors and freelancers)


Brick and mortar

We work from home and open our showroom once a month to walk in customers This Is an avenue that we did not persue but have massive scope

Retail location

Leyds street

Meyerton, Gauteng



Uses Shopify POS


The inventory is sold as part of the business

Located in Meyerton

Willing to ship inventory

Willing to transfer relationships with suppliers

Sales and marketing

Marketing strategies

SEO (Google traffic)

Facebook ads

Instagram ads

Word of mouth

Online selling methods


Online Store

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media



Newsletter list

2,500 subscribers

Social media followers

57,000 people



1054 products


Google Analytics



Free Shipping Bar by Hextom


Tracking & Delivery Updates by AfterShip


SEO Image Optimizer by Booster Apps



+ 13 more...

Q & A

Do you work with any employees, freelancers, or contractors?

One staff member is responsible for bookkeeping, order fullfilment and dispatch

Why should someone buy this store?

The Funky Feather is a well established, successful business with a strong social media presence. The website have marketing, cart abandonment and retargeting in place. There is a lot of potential for growth and e-commerce is still in its infancy stage in South Africa Very High conversion rate according to Industry standards

How can the future owner improve the business?

Expand the product range available from current and prospect suppliers. Have a brick and mortar store either from home or a business premises There is still alot of scope for marketing on different mediums. We started working on our new business in June and our focus was divided since then, hence the drop in revenue from July to August.

What work have you put into the store?

The Funky Feather was started back in February 2014 selling only on our facebook page. We started the business with $400 and started selling on our facebook page. We opened the website after two years and scaled the business by constantly staying up to date with the latest trends and e-commerce development

$84,500 USD

Store images

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