The Funky Feather was established in 2014 from our love for e-commerce and fashion. It is a South African based company serving the South African market. The company is very well established with a strong social media presence and a fully functional website. The company is registered and financial statements will be available.
57 000 followers on facebook.
Mailing list of 2500.
Facebook and Google Advertising.
Cart recovery and retargeting campaigns.
High conversion rate of 2.8% according to industry standards.
Reason we are selling: We opened a second online store in June 2017 and do not have the time to manage both stores. There was a dip from June to August because we started our new venture
and did not give The Funky Feather the love and attention it deserved
The ideal business as you have customers all over South Africa, you can work from home and the running costs are extremely low.
Financials and traffic
There is cash sales that is not included on shopify stats that amounts to $5000
Average overall profit margin
Average number of sales/month
Value of inventory
Total revenue for last 12 months
Total traffic for last 12 months
Revenue includes sales until the end of last month and is calculated from Exchange’s eligible payment providers. Total traffic comes from all data available to Shopify.
Advertising cost is for Facebook and Google adwords
(ie. Mailchimp, apps)
(ie. Adwords, Facebook ads, etc.)
Retail space rental
(Including contractors and freelancers)
Brick and mortar
We work from home and open our showroom once a month to walk in customers
This Is an avenue that we did not persue but have massive scope
Do you work with any employees, freelancers, or contractors?
One staff member is responsible for bookkeeping, order fullfilment and dispatch
Why should someone buy this store?
The Funky Feather is a well established, successful business with a strong social media presence.
The website have marketing, cart abandonment and retargeting in place.
There is a lot of potential for growth and e-commerce is still in its infancy stage in South Africa
Very High conversion rate according to Industry standards
How can the future owner improve the business?
Expand the product range available from current and prospect suppliers.
Have a brick and mortar store either from home or a business premises
There is still alot of scope for marketing on different mediums.
We started working on our new business in June and our focus was divided since then, hence the drop in revenue from July to August.
What work have you put into the store?
The Funky Feather was started back in February 2014 selling only on our facebook page.
We started the business with $400 and started selling on our facebook page.
We opened the website after two years and scaled the business by constantly staying up to date with the latest trends and e-commerce development
About the seller
Created this store over 1 year ago
I am an entrepreneur with a love for fashion and e-commerce.