This Old Pup: Senior Pet Care Niche / Dropship Product Site / All Product From US Wholesalers
This Old Pup targets the senior pet care / pet product niche with specific focus on senior dogs and their owners. With the population of older pets on the rise, pet industry and market research data shows across the board staggering growth for pet products and specifically for senior pet care.
See statistics on staggering growth of the senior pet care niche and it's predicted continued growth, further down, complete with market research report quotes and article links.
Great care was taken on selecting the products for this site. All product on site is currently dropship product. This means no inventory to buy, house, manage, transfer over or take losses on in the beginning of your business. You can change out any or all of the product with zero risk or loss.
All product currently listed on website is sourced from one of a few US-based pet product wholesalers with low or no dropship fee per sale, and were selected based on a series of criteria including how efficiently they provide updates to their inventory, if they allow orders to be submitted via email (so that the process could be automated at some point on our end if there was not already order automation option in place from wholesaler).
Only US wholesalers were selected to ensure efficient shipping times and avoid the delays, problems and high chargeback rates that products dropshipped from China often cause.
The site's theme, color palette and layout were all put together based on research on industry, target customer, niche, and high conversion UI.
Efficient spreadsheets and workflow instructions are included with purchase that help to calculate retail price based on the margins you'd like to earn on each product. Sheets include current inventory. Site has been set up for US shipping only, but it's easy to switch that in settings. Everything on backend is setup for shipping, sales tax, etc.
High quality .com domain name, logo and professional branding across site and all platforms. Social media accounts are setup and optimized, with quality imagery and in have small followership already.
This senior pet care shopify site currently uses a handful of apps, all of which are free. No paid apps to workaround or worry about.
There are currently a few merch products (t-shirts, etc.) that are fulfilled via a Print On Demand dropship company. Those designs do not come with shop but can discuss license to continue to sell those designs on merch on site if you're interested. New designs can be negotiated as well.
I'm selling this website because I have several other businesses that are keeping me busy and I don't have the time needed to put into ads, bringing traffic and building this business.
From Forbes, June 2017 article "How Generational Change Boosts The Roaring Pet Care Market": [REDACTED]
"Pet spending has soared faster than GDP since the Great Recession: U.S. personal consumption expenditures for pets, pet products, and related services hit $99.0 billion in 2015—up 35% from 2009. While the rise in pet ownership boosts overall spending, the amount spent per pet is increasing as well."
"What are the biggest revenue generators in the pet care industry? The largest is health care. From 1991 to 2015, veterinary care spending rose from $4.9 billion to $35 billion—more than triple the GDP growth rate. Quite simply, pet health care is becoming more like human health care: The growing field of diagnostic testing has pet owners shelling out as much as $400 to put Fido through an MRI machine. These expensive tests often lead to more expensive treatments. Today, veterinarians can treat dogs for depression and prescribe underwater therapy for cats suffering from arthritis. And like human health care, there is even a growing emphasis on preventative care and wellness for pets."
++++++++++++++++++++++++++++++++++++++++++++++++ From Market Research, "Projected 2016 Trends in the Pet Industry", November 25, 2015 [REDACTED]
As of January 2015, 39 percent of dog owners have a dog aged 7 and older, while 43 percent of cat owners have a cat in the oldest age bracket. These pet owners are targets for manufacturers of senior pet products and veterinary services. Because older pets require specialized care, prices for senior pet products and services can be well above average, allowing more revenue opportunity.
Spending on pets in the United States continued to increase even through the 2007-09 recession and hit an estimated $62.75 billion in 2016. It has been estimated that spending on U.S. pet products is growing 50 percent faster than the overall retail sector. One driver of the industry’s growth is the spread of “pet parenting,” the tendency of some couples to treat their pets as surrogate children.
From Sage Business Researcher ISSUE: THE PET INDUSTRY February 27, 2017: Source: [REDACTED]
"Americans’ spending on pets has risen every year since 1994 – even during the recession years of 2007-2009 – and reached an estimated $62.75 billion in 2016, according to research by the APPA.4 The U.S. Bureau of Labor Statistics estimated that spending on pets averaged more than $500 per household in 2015, the most recent year for which it collected data on the subject; that exceeded the average amount spent on alcohol, landline phone lines or men’s and boys’ clothing.
The result is a true growth industry. One market research firm that specializes in the pet business, Packaged Facts, projects that total sales will be nearly $100 billion by 2020.6 “With an industry growing at 4.6 percent a year, a retailer has to be doing something very wrong” if it’s not turning a profit, says investment banker and pet business consultant Carol Frank, who is based in Boulder, Colo."
Additional Pet Industry Reports and Source Links: [REDACTED] [REDACTED]
What’s included in the sale
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