I founded Tipsy Bangles last October as a means to earn residual income while attending full time University. The first couple of month where quite experimental as I attempted multiple products, website designs, shop types and advertising methods until I finally settled on the store on offer as it brought the desired results.
The store is low maintenance making use of Ali express drop shipping and a singular product with multiple variants is on offer from 2 suppliers. The current product mark up is 80% and the business is active on 2 social platforms, Facebook and Instagram - Instagram being the predominant force. Due to a low budget which did not accommodate experimentation, I did not make use of Facebook advertising for sales however boosted posts and engagement campaigns where ran for social proof. A list of 13 Instagram influencers within $10 - $170 per post range were utilized to achieve the store results below. I have operated this store full time ( 6hrs per week) for an 5 month period and part time (1hrs per week) for 3 months until the decision to shift focus was taken. Our relationship with influencers has never been turbulent, with influencers being very flexible with demands and prices. We have a healthy list of 500 email subscribers which shows potential further growth if an improved CRM (Customer Relationship Management) plan is implemented.
The reason I am selling this store is to acquire capital and free up time for an Amazon FBA and affiliate marketing business that is under development with 2 associates, as I am also a full time international student, I cannot appropriate enough time for all 3 challenges.
Financials and traffic
Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.