We are a bootstrap store established officially on eBay in 2014 by a digital marketer. We specialize in one of a kind jewelry pieces especially ones made of natural turquoise stones. It's been four years and we have accumulated thousands of transactions and 1000+ newsletter subscribers as well as a 5 digit follower count on Instagram. Toqos is a great five letter domain and we've picked up SEO for first page in many keywords. Over the last four years I've been running this store as my side business through multiple channels, eBay, Shopify, and etsy. We source from a single source within the US which I will be able to share with you after our transaction. Our sales has been tripling every year, and this year we are on track to sell $300k in revenue. Now I've decided on focusing on my main business which is digital marketing consulting. So really sad I have to let go this business. It's a great opportunity and we have many many high quality paying customers who are very loyal to our brand. You could take over and use it to sell any one of a kind collection pieces if you like. Contact me for any questions you may have. Thank you.
Financials and traffic
Our pieces are all one of a kind. So some pieces make about 100% profit and some are under 20%. We use dynamic pricing to make sure we stay ahead of competition.
Average overall profit margin
Average number of sales/month
Value of inventory
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our most costly is our inventory management system which costs roughly $100 a month. You could just use Shopify if you want. We also run retargeting ads which costs about $5-$6 a day but this keeps us competitive as top 4% store in Shopify. We also write one blog a month for $80 using a service (I can transfer that account to you as well) and they have writers who understand us well.
(ie. Mailchimp, apps)
(ie. Adwords, Facebook ads, etc.)
You may purchase the inventory from us, or I am also willing to sell them all the keep them with me for now. I am very confident that our inventory will sell out throughout this summer. So I can either sell them all, then transfer the store to you, or you can take over the inventory by paying me the original cost. I have each product noted in cost as I use a inventory management system. I store my inventory at home and I ship them myself.
Most of our processes are already automated, which means you really spend minimum amount of time running it. The thing I can think of is to source new products and stay competitive in style and pricing, this step we didn't automate.
What work have you put into the store?
All full cycle digital marketing stuff. Automated onboarding blog drips, email channel, social media is super successful. Our inventory management is seamless as we publish directly not only to Shopify, but also eBay where we made most of our sales.
How many hours does it take to run this business per week?
What are your profit margins?
What sort of marketing do you do to promote the store?