Hello and welcome, my name is Ritchie!
Let's start from the beginning, I created Two Cufflinks in January 2017 in an effort to see what it took to create an online store (and officially launched on February 1st). Two Cufflinks is a an online store which only sells, you guessed it, cufflinks.
After launching the store in February I wanted to see what organic traffic there would be (if any) and gained around 100 visitors (mostly through the link on Instagram). In March I decided to launch a Facebook ad campaign along with Google Adwords which pushed a lot of traffic but only two conversions. After that I lost interest as I realised I would rather focus on low volume - high value products. And so since March I have kept the store live without promoting it in any way (simply so that I could use it as a tool to show potential employers what I had made).
With this store you will get a large chunk of stock (over 100 pairs of cufflinks, plus equipment to make basic cufflinks). The website stock has been kept up to date with what I currently hold physically (apart from the two available sets of ultimate iron man - 6 pairs of cufflinks in total - which have been technically included twice to showcase them - meaning you get 6 less pairs of cufflinks from which is stated).
Traffic is steady but this store requires someone who is good with marketing to take it to the next level. I have had lots of feedback on the aesthetics of the website. If you have any questions whatsoever, please let me know (don't be afraid to do so simply by making a false offer on the site of $1 or something).
Look forward to hearing from you!
You should buy this store as unlike many stores out there, you will actually receive the stock (which on its own holds a value of around $500). The website is an added bonus which you can potentially market if you are good with that! With Christmas around the corner these items have the potential to sell very well.
My advice for the future owner is that you need to understand online marketing. Anyone can run an ad campaign but you must understand what it takes to be successful in the market of men's accessories / gifts. It may also be good to add a 'live' element to the website such as more frequent blog posts.