$95,000 USD

Yummy Mummy Maternity

www.yummymummymaternity.co.uk

Appears in Fashion and apparel , Established stores, Business and Franchises under $100,000, Inventory, United Kingdom

General description

Maternity and nursing clothing store currently based in the UK. Established in 2002, originally on another platform we re-branded and migrated to Shopify in 2016 with a fresh modern new look.

Yummy Mummy Maternity & Nursing is a registered trademark in the UK - Registration number: UK00003173874

The website has grown to be a recognised and trusted brand in the UK with great customer reviews.

The theme for the Yummy Mummy website is a customised version if Shopify's testament theme. Various customisations have been carried out to improve the user experience and performance of the website with a lot of work specifically on site speed.

Facebook, twitter and instagram accounts are active. FB being the most active with over 15000 like and followers.

Mail chimp subscriber list currently stands at 7200 - weekly newsletters are sent out.

In the region of £25,000 worth of current stock is currently held and orders are dispatched daily.

Orders obtained are from a mix of google adwords/shopping campaigns, organic searches, social media ads and activity and newsletter. Poor health has reduced time spent on advertising efforts throughout Feb and March and orders are still coming in with very little effort.

Financials and traffic

Average profit/month

$3,000 USD

Average overall profit margin

57%

Average number of sales/month

300

Value of inventory

$35,000 USD

Total revenue for last 12 months

$203,450.00 USD

Total traffic for last 12 months

284,375 Sessions

Revenue and traffic data from this graph is verified by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn more

Business Expenses

Adwords account will be part of the sale so you have historic data to work from.

Expense item

Cost

Shopify plan

$79.00/month

Subscriptions (ie. Mailchimp, apps)

$40.00/month

Advertising (ie. Adwords, Facebook ads, etc.)

$3,000.00/month

Inventory warehouse

$100.00/month

Domain

$3.00/month

Inventory

Located in UK

Willing to ship inventory

Willing to transfer relationships with suppliers

Sales and marketing

Marketing strategies

SEO (Google traffic)

Facebook ads

Instagram ads

Email campaigns

Online selling methods

Online Store

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media

Twitter

YummyMaternity

Newsletter list

7,200 subscribers

Social media followers

18,000 people

Features

Theme

Testament – $140 value

Products

286 products

Advertising

Google Analytics

Apps

A06a73791138d8d7f2ef1d0d2c918e64

MailChimp for Shopify

B7dd6d1184a7a42c04dcf34ee4b72745

Plug in SEO

86ba59615730a0f83ddd94b8d96d470c

Order Printer

8ffa03cdcf2adb72b1a59ddc57445136

Happy Email

+ 12 more...

Q & A

Why should someone buy this store?

Great growth potential. In November /December 2017 sales were up 40% on the same period in 2016.

How can the future owner improve the business?

Increase the range of brands/products on offer. Continue with site customisations and site speed. We work with a developer for this.

What work have you put into the store?

Lots of ongoing customisations/coding to improve site speed and user experience.

How many hours does it take to run this business per week?

15 hours

$95,000 USD

Store images

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